Vol 2, No 1 (2015)

Table of Contents

The Role of Customer Knowledge Management Process in Service Recovery Performance: An Applied Study to the Egyptian National Railways
Nehal El-Helaly, Ahmed Ebeid, Azza El-Menbawey (pp. 1-21)
Keywords: Customer Knowledge, Customer Knowledge Management, Service Failure, Service Recovery, Service Recovery Performance
Type: Research paper
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Gender Diversity: To be managed or not?
Manuel Brugger (pp. 21-34)
Keywords: Gender Diversity, Organisational Culture, Employer Branding
Type: Research paper
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Teacher’s Entrepreneurial Pedagogical Content Knowledge Roles in Human Resource Development
Merhayati Sipon, Zaidatol Akmaliah Lope Pihie, Fadzilah Abdul Rahman, Umi Kalthom Abdul Manaf (pp. 35-44)
Keywords: Human Resources Development, Entrepreneurship Education, Pedagogical Content Knowledge, Entrepreneurial Intention, Technical and Vocational Education Training
Type: Viewpoint
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Exploring benefits of local e-commerce for enhancing firm’s competitiveness
Julien Hildebrandt (pp. 45-58)
Keywords: Local e-commerce, Competitiveness, Customer Awareness, Small Business Strategy
Type: Viewpoint
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